16 Jun 2022

Creative Directors at FCB Chicago.

Completely different and exactly the same: a fireside chat about creating ads in America.



In 2018, creatives Tim Schoenmaeckers & Niels Sienaert traded Happiness Belgium for FCB Chicago. Since then, they’ve created a Super Bowl commercial, won multiple Grand Prix, and made it to VP Creative Directors & Head of Brand Acts, at the iconic 650-people ad agency. Together with us, they enjoy a properly-poured Belgian beer and share what they’ve learned so far, during an interactive creative session.



€ 50 (excl VAT) for Creative Belgium Members

€ 75 (excl VAT) for Non-Members

€ 15 (incl VAT) for Students



Comet Brussels



06.30 pm - Doors open

07.15 pm - Talk Liza Enebeis

08.00 pm - Talk Natasha Jen

09.00 pm - Q&A

09.20 pm - Drinks & bites

11.00 pm - End



Tim Schoenmaeckers & Niels Sienaert met in ad school, where they decided to form a creative team. Their career started with a blitz, when their self-promotion campaign to get hired by Duval Guillaume made the national news. After five years at Duval Guillaume and another three at Happiness Brussels, the duo went looking for a new challenge at FCB Chicago, where they’ve created campaigns for Anheuser-Busch, Canon, General Electric, Boeing, and the City of Chicago. Their work has been recognized at the highest level, with over 100 international awards, most notably two Titanium Lions, two Cannes Grand Prix, and a D&AD Black Pencil.


Practical info & tickets coming soon. THIS EVENT IS POSTPONED TO 2023.


Our creative sessions are supported by Amplo & Pub