24 Jan 2022 16:00

Welcome to the experience economy.

We are living in a world empowered by technology, but where technology will need to disappear in favor of emotion. Exploring how some prominent brands offer compelling experiences for their customers, attaching them to the brand now more than ever. During this session you will learn about the tech trends for 2022 that will influence us the most. Expect use of inspiring cases from businesses in the fashion, luxury and automotive space.


This virtual session will take place on Zoom.

4.00 pm - Introduction

4.05 pm - Talk by Stan-Louis Bufkens

5.00 pm - Q&A



Free for members

€ 30 (excl VAT) non-members

€ 5 (incl VAT) students



Stan-Louis Bufkens is Co-Founder of the Creative Technology Company BUREAU BÉATRICE (ex-Cousteau), a proud father of his son, Elliott and husband to his amazing wife Elke. He started his professional journey at TBWA and has never really left the advertising space. He worked in Cape Town, South Africa for several years and is now travelling mostly between the offices in Belgium and the Middle East.

Today his focus at BUREAU BÉATRICE is all about helping brands connect the dots between culture, people and emotion. Ideas first, technology follows and improves.


Our creative sessions are supported by Amplo & Pub

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